# File a DBA in Florida

Source: https://joinopenfile.com/dba/florida
Index: https://joinopenfile.com/llms.txt

A DBA lets your business trade under another name in Florida. Newspaper ad in county of principal place of business required; renew every 5 yrs.

## Florida details

- State fee: $50
- How it's filed: online
- Form: Fictitious Name Registration

[Where it's filed](https://dos.fl.gov/sunbiz/start-business/efile/fl-fictitious-name-registration/). Last checked October 2026. Fees are set by the state and confirmed again before we file.

[File my DBA](https://joinopenfile.com/existing?service=dba)

$99 + state or county fee, for any company.

## Questions

What is a DBA?

A registered trade name. Your company keeps its legal name and can also do business, advertise and take payment under this one.

Does a DBA protect my name?

No. It doesn't stop anyone else using the name. A trademark does that.

Do I need an LLC to get a DBA?

No. Sole proprietors can register one too. It just doesn't separate your business from your personal assets the way an LLC does.